The new generation of Hongyan heavy truck - Jieshi GENLYON heavy truck listing


The three-party wisdom has been pooled for two years, and the new generation of Hongyan heavy trucks, which are synchronized with Europe and serve the world, has been listed on the National Stadium of the “faster, higher and stronger” Olympic Games on March 12th. Pushed the SAIC Iveco Red Rock into the global movement of the world. More than 300 representatives from government, industry, military, media, shareholders, distribution, service, and users have witnessed this exciting historical moment.

The Jieshi GENLYON product jointly researched and developed by Italian IVECO “STRALIS” heavy truck R&D team and Chinese local engineers on the “STRALIS” platform integrates the world’s heavy truck contemporary technology and domestic heavy truck practical experience. The product focuses on the integration of human-based technology and traditional culture. , To achieve the optimization and innovation, to define a new standard for new heavy trucks, represents the future development direction of China's heavy trucks, and also marks the strategic breakthrough of SAIC Iveco Hongyan in the development of commercial vehicles.

At the ceremony of the day, a sand art painting of a cultural and technological exchange tour opened the prelude to the event. According to the relevant person in charge of SAIC Iveco Hongyan, the “Jieshi” GENLYON product codenamed “908” has been developed since 2006 and has undergone three stages of conceptual design, prototype production, and small-batch testing, especially for more than two years. The technical tests, including the testing of 2,000,000 kilometers of typical road vehicle reliability in China, 500,000 driving axle bench tests, and European test of the cab assembly according to European test standards, are effective. This guarantees the high-quality performance of the "Jieshi" GENLYON products and achieves the effective combination of European technology and China's road and consumption environment.

Jie Lion GENLYON brand interpretation

The Chinese "Jieshi" and "Jie" pointed out the talents and accomplishments of the crowd; the hundred people were jealous, the thousands were ridiculed, and the heroes were heroes. "Jie" is to highlight the outstanding, outstanding, and unique characteristics of the product. "Lion" is the king of beasts, emphasizing domineering and strength; "Lion" contains corporate LOGO elements. "Jieshi" refers to excellent, outstanding, congruent and mighty, and means to lead the world.

English "GENLYON" is a combination of GEN and LYON, which constitutes the English name GENENGON; GENERATION, the meaning of the times, and the meaning of the lion era; GENESIS, the origin of the meaning, the meaning of the birth of the lion; LYON synonymous with LION, the lion; GENELYON meaning a new generation The heavy truck masterpiece defines the new standards for heavy trucks, leads the industry in a new transformation, and carries many advantages such as SAIC Iveco Hongyan’s three-way joint venture, setting an example for the heavy truck industry.
View related topics: New Generation Hongyan Heavy Truck - Jieshi GENLYON heavy truck listing


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