China's construction machinery lubrication largest OEM is born

Sinopec Lubricant Company and Shandong Shantui Machinery Co., Ltd. signed a strategic cooperation agreement in Beijing recently. Shantui will choose Sinopec Great Wall Lubricant as the sole supplier of its lubricants and services; Great Wall Lubricants will develop and launch the “Great Wall-Shan Push” brand through technical cooperation for the continuous upgrading of construction machinery technology and products. Special lubricants for construction machinery.
Experts said that Sinopec Great Wall lubricants is the largest lubricant manufacturer in China; Shantui Group is the largest construction machinery manufacturer in China. The combination of the two major domestic industry giants has essentially declared the birth of the largest OEM of China's construction machinery, which is extremely important for China's own brands to develop domestic and foreign markets.
The so-called OEM (Original Equipment Manufacturer) refers to the original equipment manufacturer "support" suppliers to jointly develop the market. For example, when many multinational auto giants enter the Chinese market, most of the “matching” is foreign brand lubricants, German Volkswagen is equipped with German Foss lubricants, Hyundai Motors is equipped with South Korea SK lubricants, and Japanese Toyota vehicles are equipped with Japanese first-light lubrication. Oil, etc. This “matching” relationship in the lubricant OEM market has once become a barrier to the development of domestically produced excellent lubricant brands.
"In fact, the combination of the Great Wall and Shantui is not only a supporting relationship, but also a joint promotion and development relationship." The head of PetroChina Great Wall Lubricants said that this strategic cooperation is not a purchase of both the supply and demand sides in the traditional sense. Great Wall Lubricants We will also cooperate with Shantui to develop a full range of lubrication products for the lubrication requirements of construction machinery, from the design source of production equipment and engineering machinery products. It is reported that as one of the important contents of this cooperation, Great Wall and Shantui have jointly launched the “Great Wall-Shan Push” brand engineering machinery series special lubricants.
The cooperation between the Great Wall and Shantui has attracted the attention of the China Construction Machinery Industry Association. The association organized experts to conduct a comprehensive demonstration of the “Great Wall-Shantui” brand lubricants, arguing that “its products are in full compliance with Caterpillar standards of the United States and KES standards of Komatsu, Japan, and some indicators are superior to these two standards. The China Construction Machinery Industry Association issued a notice to use the "Great Wall-Shan Push" brand engineering machinery series lubricants as the preferred oil for Chinese construction machinery, and recommended to the national construction machinery industry."
Experts in the industry commented that the combination of Great Wall and Shantui not only produced the largest OEM cooperation between China's lubricant industry and engineering machinery manufacturing, but also promoted the healthy development of China's construction machinery and equipment manufacturing industry and the rapid upgrading of domestic construction machinery oil. Significant.


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