China's New Energy Vehicle Sales Have the Highest Market Share in the World for Three Consecutive Years

China has ranked the world's largest producer and seller of new energy vehicles for the third consecutive year. Measured by indicators such as market growth, industry chain maturity, and investment intensity, new energy vehicles have become a bright landscape for China's strategic emerging industries in recent years. However, with the ever-increasing competition in the industry, the technical threshold for financial subsidies is increasing, and whether the high growth of new energy vehicles can be sustained? How can charging infrastructure construction meet consumer expectations?

Personal consumption approached 75% of the annual sales of new energy passenger vehicles. Four Chinese companies entered the top 10 global sales of new energy vehicles. Power battery shipments surpassed Japan and South Korea to become the world’s largest producer...

Regardless of such indicators as market growth, global rankings, industrial chain maturity, and investment intensity, new energy vehicles are a bright landscape for China's strategic emerging industries in recent years. However, the Ministry of Finance and other departments issued notices to increase the technical threshold for financial subsidies for new energy vehicles, and increase the intensity of financial subsidies to retreat until subsidies are fully withdrawn in 2020. So, can the high growth of new energy vehicles continue?

Over 50%

Global share of new energy vehicle ownership in 2017

Sales, growth, and market share are the highest, and the level of industrial technology has improved significantly

In 2015, sales of new energy vehicles reached 331,000, an increase of 3.4 times year-on-year. Among them, pure electric vehicles sold 247,000 vehicles, an increase of 4.5 times year-on-year.

In 2016, 507,000 new energy vehicles were sold, an increase of 53% year-on-year. Among them, pure electric vehicles sold 409,000 vehicles, an increase of 65.1% over the same period last year.

In 2017, 777,000 new energy vehicles were sold, an increase of 53.3% year-on-year. Among them, the sales of pure electric vehicles were 652,000, an increase of 59.6% year-on-year.

A simple comparison of data shows that China’s new energy vehicles have developed in three major trends: First, high growth, thanks to incentives such as financial subsidies, licenses, and restrictions, and since 2015, sales have been the highest in the world for three consecutive years. The growth rate exceeded 50%. Second, with the subsidy retreat and the increase in sales base, the growth rate of new energy vehicles gradually declined. However, in 2017, the personal consumption of new energy passenger vehicles exceeded 70%, indicating that the personal consumption market is fast. Third, pure electric vehicles are still the main force, accounting for 83.9% in 2017, which is higher than 80.7% in 2016 and 74.6% in 2015.

So, what is China's "global first" gold content?

In 2017, the total sales of new energy vehicles in the world exceeded 1.42 million, and cumulative sales exceeded 3.4 million. As of the end of 2017, the cumulative sales of new energy vehicles in China reached 1.8 million, which is more than 50% of the global cumulative sales.

Statistics show that in 2017, the world's top five new energy passenger vehicles (pure electric and plug-in hybrid) sales, the United States sold nearly 200,000 new energy passenger vehicles, an increase of 26%, accounting for a domestic market share of 1.2 %; Norway's sales of 62,200 units, a growth rate of more than 25%, the domestic market share of up to 39%; Germany's sales of 53,600 units, doubled year-on-year, the domestic market share of 1.6%; France's sales increased to 36,000 units, an increase of 26% The domestic market share reached 1.7%. Of course, with the fastest growth rate in China, sales of new energy passenger vehicles are about 556,000, an increase of 69% year-on-year, and the domestic market share is 2.1%.

Therefore, whether it is sales, growth or global market share, China is the world's number one, and the gap between it and second place is growing.

“The technological level of China’s new energy automotive industry has also been significantly improved. The driving range of mainstream passenger car models has reached more than 300 kilometers, which is in sync with the international advanced level.” Miao Wei, Minister of Industry and Information Technology, said that in 2017, the driving force of leading companies. The battery cell's energy density reached 2 watt-hours per kilogram and the price reached 1.2 yuan per watt-hour. These two indicators have doubled and decreased by 70% respectively since 2012. In addition, the proportion of R&D investment of key enterprises of vehicles and power batteries for new energy vehicles has reached more than 8%, which is higher than the average level of the global industry.

3.5:1

New Energy Vehicle Pillar Ratio

There are 210,000 public charging piles in the country, and the construction speed of intercity high-speed fast charging stations has been accelerated.

“The unit has several charging posts. The underground garage of the shopping center 1 km away is also rechargeable. It is the property of the residential area that is always safe. It is not convenient to install a charging pile next to the parking space.” Mr. Liu of Beijing purchased the previous year. An electric car, his charging experience tells the hearts of many owners.

Liu Baohua, deputy director of the National Energy Administration, said that the problem of building piles in residential areas is gradually being solved in 2017. According to incomplete statistics, there are 240,000 private charging stations in China, all of which are exchanges and slow charging. Among them, there are 83,000 in Beijing, 78,000 in Shanghai, and 39,000 in Guangdong, and the share of the three cities accounts for more than 80% of the national total. Taking Beijing as an example, about 107,000 electric vehicles are purchased by individuals, and the installation rate of charging facilities is close to 80%.

“In 2017, the construction of public charging piles is also steadily increasing.” Liu Baohua said that as of the end of last year, China had built 210,000 public charging piles and the number of possessions ranked first in the world. Among them, there are 86,000 AC piles, 61,000 DC piles, and 66,000 AC and DC piles. The speed of construction of intercity high-speed fast charging stations has been accelerated. More than 1,400 charging stations have been built, involving 19 highways and highways serving 31,000 kilometers.

However, in the eyes of Miao Wei, the 3.5:1 ratio of the country's car piles still can not meet the needs of consumers charging. “As the number of new energy vehicles continues to increase, the problem of insufficient supply of structural charging infrastructure is becoming increasingly prominent, and the overall scale is still lagging.” Miao said that in 2020, the number of public charging piles planned for construction in China will be about 500,000, but Compared with the planned annual sales of 2 million vehicles in 2020 and 5 million vehicles, the number of charging piles still does not match, and the ratio of truck piles tends to deteriorate. In addition, the layout of charging facilities in our country is not reasonable enough. The utilization rate of public charging piles is less than 15%, and the sustainable business development model has not yet formed. There are still difficulties in the profitability of operating companies and consumers reflect the high price of charging. contradiction.

Liu Baohua said that the technical level of our charging facilities is still low. All kinds of charging facilities can only realize one-way charging, and it is difficult to interact with the grid. Private charging facilities cannot provide smart sharing services.

2 million vehicles

Planning annual sales target in 2020

The "double-integration" policy boosts confidence and multi-pronged breakthrough in growth bottlenecks

“In 2017, the sales of new energy vehicles in China reached 770,000, more than doubled from 2015. However, it will take a long time to complete the annual sales and sales target of 2 million vehicles in 2020.” It said that after the "Double Points" (average fuel consumption, new energy vehicle integration points) policy was promulgated, the industry was still optimistic about the sales of 1 million units in 2018. However, to achieve sales of 2 million vehicles in 2020, there is still a long way to go to accomplish this goal.

This worry is not unreasonable. According to statistics from the National Passenger Vehicle Market Information Association, the cumulative sales of new energy passenger vehicles in 2017 was approximately 556,000 units, and the sales volume of pure electric passenger vehicles was approximately 449,000 units, of which, the sales of miniature pure electric vehicles exceeded 300,000 units. , accounting for up to 67%. The reason is that in Shandong, Henan and other places, in order to attract users, many micro-electric vehicles simply sell when the low-speed electric vehicles, do not have to pass the license, do not have to test the driver's license, still on the road; second is the tension in the new energy license plate resources In urban areas, some consumers tend to buy micro-electric vehicles; third, micro-electric vehicles with relatively low prices are welcomed by the car rental market and the shared car market.

"Micro-electric vehicles are popular, and they should also look for reasons from the perspective of supply." Xu Changming, deputy director of the National Information Center, said that on the market, under the Tesla Model S that sells for more than 700,000 yuan, only pure electric vehicles can be bought. After the subsidy, the price of 200,000 yuan in the price of Teng Shi, BYD E6 and Roewe ERX5, several of which are almost vacant in the middle of the price range of 500,000 yuan, the implementation of the "dual-integration" policy is to solve this supply. Broken gear.

Despite his confidence in the "dual-integration" policy, Xu Changming still believes that the policy-driven market will soon encounter bottlenecks in its development. “The rapid growth of new energy vehicles for four years in a row is inseparable from the assistance of the three major policies. First, high subsidies; second, licenses and restrictions on line restrictions; and third, policy interventions in areas such as buses and logistics vehicles.” Xu Changming predicts that the bottleneck of growth is likely to occur when the annual sales volume is between 1 million units and 1.3 million units due to the subsidy retreat, the limited supply of new energy minibus licenses for restricted cities, and the difficulty in large-scale promotion of urban new energy logistics vehicles. .

How to make more consumers in non-restricted cities purchase electric vehicles due to spontaneous demand is the key to achieving the annual sales target of 2 million new energy vehicles. To achieve this, it is necessary to solve the user's pain points. Xu Changming said that a user survey conducted by the National Information Center showed that the users of electric vehicles are most dissatisfied. One is that the driving range is not long enough, and the other is long charging time and inconvenient charging. Chen Qingtai, chairman of the China Electric Vehicles Centennial Association, believes that the basis for the rapid growth of electric vehicles is that the cost-effectiveness and convenience of electric vehicles must meet or exceed that of fuel vehicles. Therefore, in addition to technological advances, charging infrastructure must also keep up.

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