LED industry reshuffle will continue until mid-2014

The LED industry has not yet reached its peak and has begun to decline. Recently, the suspension of production of Haobo Optoelectronics has pushed the development of China's LED industry to the forefront. Three years ago, there were 3,000 domestic LED companies, but they were all small and medium-sized. Since high-tech and patents have been mastered by the United States, Germany, Japan and other developed countries, the domestic LED industry's road to reshuffle and transformation will be in the next few years. Will be fully opened.
The 100 million-level enterprise is on the verge of bankruptcy. At the beginning of November, Shenzhen billion-level LED enterprise Haobo Optoelectronics was reported to have stopped production. Subsequent 190 employees applied for labor arbitration and employee representatives applied for property protection to the people's court, further confirming the news. The reporter learned that the event of Haobo Optoelectronics was mainly due to the break of the company's capital chain. Since August of this year, the wages of employees have been owed, and the employees are still small, and the default of suppliers is tens of millions of yuan. The reason is that transformation has changed. In April last year, the company spent 10 million yuan to enter the LED lighting market, but failed to bring returns to the company, which eventually led to funds in trouble.
The reporter recently learned that Haobo Optoelectronics has temporarily solved this problem and production has been restored. However, the outbreak of this incident has caused investors to worry about the company. Some investors said that they hope to get back some of the investment through bankruptcy liquidation.
Some experts have analyzed that the occurrence of the Haobo photoelectric incident has not only affected the company itself, but also caused people's concerns about the LED industry. Through careful collection of LED listed companies in the third quarter, the industry's careful people found that among the more than 40 companies, 60% of them had a serious decline or loss.
Overcapacity caused market disorder. With the implementation of the national phase-out of incandescent lamps, coupled with the trial of ladder price, because of the excellent energy-saving effect of LED lamps, it can be said that it brings huge market space to the LED lamp market. Chen Hongda, deputy director of the Institute of Semiconductors of the Chinese Academy of Sciences, has publicly stated that the replacement of 50 incandescent lamps with LED lights can save 2.5 Three Gorges Dams.
The person in charge of Haobo Optoelectronics said in an interview that the number of products sold is actually growing, but the sales growth is at the expense of profits. Li Wenliang, assistant general manager of Tsinghua Tongfang, also believes that the current market for LED lamps is uneven. For a LED lamp that sells for more than one hundred yuan, the 5W LED lamp can replace the 40W incandescent lamp. It can save 900 kWh for life use. In the long run, it saves money for consumers.
Because of the high price of LED lights, small businesses and small workshops follow the trend. Therefore, the price of LED lamps of the same power on the market has prices of 5 yuan, 10 yuan, 20 yuan, 100 yuan, etc., and the whole market is disorderly. Li Wenliang said. He Zaihua, a senior researcher at China Investment Consulting, believes that due to the market's follow-up phenomenon, the products are getting together at the low-end and long-term melee, which has pushed down prices. Coupled with the weak global economy, most of the profits of domestic LED companies are obtained by exports, resulting in overcapacity.
The industry reshuffle stage will last for several years and the LED industry reshuffle will last until mid-2014. Guo Xiu, secretary-general of the Guangdong Lighting Association, predicted. A spokesman for NVC Lighting also said that the current SMEs in the lighting industry generally have problems such as quick success, lack of control over product quality, low-end products, and weak market competitiveness. These will cause SMEs to face difficulties and industry reshuffle. It is the trend of the times.
In the field of LED display, companies must maintain a gross profit of more than 20 in order to be profitable. In 2011, the average net profit of the industry was about 5, but this year's gross profit was only about 15 and the profit has been negative.
For the future of the LED industry, He Zaihua believes that the current disordered development of the LED market is serious. The characteristics of the products concentrated in the low-end and the low-end are exactly the same. If the LED enterprises do not see the market environment in time, they are likely to fall into a similar deadlock with the photovoltaic industry. .
However, some experts have expressed different views on this. They believe that through the industry reshuffle, the regulatory authorities will strengthen market supervision, and the LED industry is expected to return to the original growth track. Through shuffling and integration, large enterprises will be promoted, which will help to compensate for high-end products. In addition, China has a broad market space, which is also a major advantage of the industry.

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