Dongfeng force high-end light passengers pulled up to the top three market
Recently, Dongfeng's first high-end light passenger Dongfeng Yufeng was officially listed. This is Dongfeng's first high-end European light passenger. For the introduction of this car, Zhu Fushou, general manager of Dongfeng, believes that it has a strategic significance. Zhu Fushou stated that apart from the passenger car market ranking fourth, Dongfeng is not only in passenger cars but also in medium- and heavy-duty trucks in commercial vehicles. Both are among the top three players in the industry. Dongfeng hopes to launch a high-end light passenger market to boost the top three in the Dongfeng-bus market. "The timely introduction of high-end light passengers to seize this market has become the key to Dongfeng's ability to enter the industry's top three in all market segments," said Zhu Fushou.
Comments: Dongfeng has invested a lot of manpower and material resources to build a light commercial vehicle segment. The project started 3 years ago and the total investment is more than 2 billion yuan. However, SAIC Motor did not name the accusations of plagiarism, which casts a shadow on the prospects of the new Dongfeng vehicle.
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