The promotion of diesel cars in China
The most widely-known feature of diesel vehicles can be said to be fuel-efficient. In general, diesel owners cannot chat with petrol owners. To give an exaggerated example, to fill a box of oil, diesel vehicles can run for 1,000 kilometers, and gasoline vehicles can run up to five or six hundred kilometers. Coupled with erratic gasoline prices, diesel vehicles should theoretically be very popular. But the fact is not the case. The proportion of diesel cars in China is not high. The reason for this is not unknown.
China has four national standards, that is, diesel standards. However, due to the inability to produce enough standard diesel fuel to cause delays in implementation time, many manufacturing companies are frustrated and have stopped production of diesel cars early. Many people want to buy diesel cars, but they can't buy what they used to be. From a certain point of view, the promotion of diesel vehicles in China cannot be controlled to a great extent by the quality of diesel. Domestic diesel has a high sulphur content. Diesel vehicles emit large particles of exhaust gas. They have serious air pollution and can easily block pipelines. With official support, manufacturers are not willing to risk production.
Diesel cars are indeed good industrial products. As long as oil products keep up with the rhythm, diesel cars will become the new favorite with their environmental protection and fuel economy. In China, policy is a powerful factor for the market to gain people’s trust. The current policy support will convince everyone that diesel cars will soon develop because the people’s awareness is improving and domestic oil products are improving. If Sinopec and CNPC actively cooperate with some large enterprises, it is not impossible to produce high-quality diesel. In addition, the Chinese people’s psychology of the people’s followers saw people using diesel cars around them, and they found that they didn’t use black smoke and loud noises like memories, and walked slowly on the road, taking into account the economic benefits of diesel. Without advertising, consumers will choose diesel cars.
Finally, on the whole, the advantages of diesel cars have long been known. The difficulty in marketing is that the quality of diesel engines and the small gas stations are difficult to add to diesel. It is believed that after improving the quality of oil products and increasing oil supply, diesel cars will become the new darlings in the definition of cars.
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